CLIENT

SWAWOLE ATELIER

[POTTERY]

2025

SWAWOLE ATELIER

SERVICES

Branding & Visual Identity

Packaging & Product Design

Web Design & Development

Digital & Print Collateral

WEBSITE

www.swawoleatelier.com

INSTAGRAM

@swawole.atelier

ABOUT THE BRAND

SWAWOLE ATELIER is the creative world of Paulina Puciłowska, an architect by training and a ceramicist by passion. With over 15 years of hands-on experience in ceramics, Paulina brings both vision and artistry to the brand, crafting ceramic works that are sculptural, functional, and deeply expressive. The atelier also produces unique tableware and one-of-a-kind pieces that combine creativity with precision, reflecting a thoughtful approach to design and everyday living. Founded as a collaborative venture by Paulina and her husband Maciej Gerszewski, SWAWOLE ATELIER balances creativity and structure. While Paulina leads the artistic direction, Maciej manages the studio operations and contributes to design prototyping, ensuring each creation meets both aesthetic and functional standards. The brand values craftsmanship, originality, and the joy of making, creating objects that inspire creativity and enrich daily experiences.

PROJECT BACKGROUND

We developed a complete visual identity that captures the creative and sophisticated spirit of SWAWOLE ATELIER. The project encompassed designing the logo, packaging paper, business cards, bags, boxes, stamps, gift cards, and other branded materials. In addition, we created a fully functional website with an integrated online store, allowing the brand to showcase its unique ceramics and provide a seamless shopping experience. Every element of the identity reflects SWAWOLE ATELIER’s dedication to quality, creativity, and thoughtful design, unifying the brand across all touchpoints.

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